Juicy Bird™ is a competition-inspired overnight poultry brine mix for chicken, turkey, and game birds, made in small batches in Central Texas. We developed it to help cooks produce poultry that is exceptionally juicy, well-seasoned, flavorful, and beautifully browned, without added sodium phosphates.
Unlike brines with aggressive flavors, Juicy Bird is intentionally balanced so it enhances the meat without overpowering a customer's favorite rub, seasoning, or cooking method. Broth adds depth and richness, while carefully balanced salt and sugars support moisture retention, browning, and flavor development.
• Competition-inspired formula, extensively tested for moisture
retention and cooking performance.
• No added sodium phosphates
• Made in Texas
• Balanced flavor profile that complements, rather than overpowers,
rubs and seasonings.
• Designed for chicken, turkey, and game birds
• Works for grilling, smoking, roasting, and frying
• Simple overnight application with a 14–18 hour brine time
• 16 oz resealable stand-up gusseted pouch
• One pouch makes up to 1 gallon of chicken brine or 2 gallons of turkey brine
• Natural fit for BBQ, grilling, specialty food, and holiday cooking assortments
• Strong seasonal relevance for Thanksgiving plus year-round grilling and BBQ
• Cross-merchandises naturally with Gabrick BBQ sauces and rubs
• Shelf-friendly resealable pouch with strong visual presence
Juicy Bird gives retailers a differentiated poultry product that bridges the BBQ, grilling, and specialty food categories, while offering customers an easy way to improve the results of chicken and turkey at home.
